LOS ANGELES, California –
Companies such as Oreo, Coca-Cola, Burger King, and even Marlboro cigarettes have begun offering hefty paychecks to people who are willing to use their own body as walking billboards – and people are lining up to get the job.
“I was struggling to make ends meet, but Oreo pays me damn good money to wear their logo on my head,” said Shaniqua Sh’niqua, 36. “Only downside is how damn hungry I get all the time now. Wish I could just open my own skull and pull out some Oreos, but it just can’t happen!”
A spokesman for Coca-Cola, who also has been paying people to brand themselves, says that they like the combination of people showing brand-loyalty, as well as the advertising.
“In this day and age, we pay YouTube ‘celebrities’ to talk about our product, and they get the word out. This is another step to talk about our product,” said Coca-Cola spokesman George Glass. “If you see someone on the street with their hear dyed red and the Coke logo painted in, you’re going to ask them about it. And we paid them a good amount to do that to themselves. We’ll pay even more if you tattoo our logo on your body. We’ll pay extreme amounts if you’ll tattoo your face.”
Many companies have said they’ve seen a spike in sales after they began paying people to advertise for them, and several giant corporations say they’re “watching the trend” closely.