Anheuser-Busch To Reduce Alcohol Content By Half In Budweiser, Bud Light To Maintain Affordability

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Anheuser-Busch To Reduce Alcohol Content By Half In Budweiser, Bud Light To Maintain Affordability

ST. LOUIS, Missouri –

President of Anheuser-Busch Luiz Fernando Edmond announced today that the company will reduce the alcohol content by volume in Budweiser beer from 5.0% to 2.5%, and Bud Light from 4.2% down to 2.1% in order to maintain the current affordable prices of each product – the two most popular beers in the United States of America.

Edmond said that the company also took into consideration that reducing the ABV content would make drunk drivers less dangerous. “We here at Anheuser-Busch believe it is our responsibility to keep our loyal customers safe, all the while providing them with a high quality, yet very affordable, premium lager,” Edmond said.

When asked whether he believed the reduction in alcohol content would upset longtime drinkers of the All-American brews, Edmond said that those who consume such prestigious beers such as Budweiser and Bud Light just want a great tasting, satisfying beer.

“Our honest belief is that our customers do not drink our wonderful products to get drunk, they drink them because they love the taste and the smooth way it goes down,” Edmond said. “Besides, drinking a beer with two-percent alcohol doesn’t make it ‘near beer’ or non-alcoholic beer, it just makes it a great beer for those on the go. When one consumes a six-pack, he will be able to drive home safely to his family. Quality, affordability, and family. That is what we here at Anheuser-Busch are all about!”

Budweiser and Bud Light products with the lower alcohol content are expected to arrive on shelves in March.

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